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MKT 500 Week  4 Assignment 1 Company Introduction, Market Segmentation, and Product Positioning

Juvinatar Beverages new fitness drink will be regarded as a successful and competitive product for the reason of its niche market selection. The drink is going to target the youngsters who are studying along with taking exercises in gyms and performing sport activities. The common drinker of Gogi Boost will be:

• Young student, gym guru or an athlete
• Who is Living a fast paced life
• Having Split between late night studies for examinations………………….