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MKT 571 Week 2 Assignment, Understanding Target Markets

There are some opportunities with General Motors and we can take advantage of them. Over the past few years fuel prices have been decreasing. As result, the demand for pickup trucks and SUV’s has increased. Low fuel prices are most likely to continue. General Motors should consider offering a strong pickup truck and SUV selection to take advantage of the growing market for these vehicles (Jurevicius, O., 2018). A huge impact on the automotive industry is the timing and frequency of new model releases. In the past, automotive manufactures have released models with new changes every for to five years, and some changes in between……………(06 Pages with References)

mkt 571 week 2 assignment