MGT 498 Week 4 Individual Assignment, Strategy Formulation 1


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MGT 498 Week 4 Assignment, Strategy Formulation

The strategy formulation process begins with the situation analysis of the company. This analysis is an essential element of the strategic plan. An example of a strategic tool that can be used is SWOT analysis. SWOT analysis is a critical device ….for the evaluation of internal and external elements that affect a company. Companies use SWOT analysis to determine their market standing and competitive edge. This analysis gives the company information of their strength, weakness, possible opportunities, and threats. Using a SWOT analysis assisted in the preparation of a detailed investigation of the internal and external environments that it is used by Amazon………….Continued(06 Pages with References)

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