FIN 504 Topic 2 Case Study: Throughout this course you will prepare a comprehensive 2,500-word financial analysis (excluding tables, figures, and addenda) of a chosen company following the nine-step assessment process detailed in the resource Assessing a Company’s Future Financial Health. This analysis ……of four separate component assignments in Topics 2, 4, 6, and 8.
Case Study Instructions: Overall
In this topic you will select a publicly traded company and submit the name of the company to the instructor for approval by the end of the topic. Select a company that is public and enjoys extensive analyst coverage (e.g., Apple, GE, Southwest Airlines, Walgreen, Exxon Mobile). The more information available, the easier it will be to perform the financial analysis.
As you move through the nine steps in conducting your analysis. You will research the market at each step for relevant data on your chosen company, including analyst reports and market information. Disclose all assumptions you are making in the case study. Provide supporting reasons and evidence behind those assumptions. As your case study analysis develops over the span of the course. You will synthesize the research data and outcomes of the nine-step assessment process in order to assess the long-term financial health of the chosen company.
For this assignment, apply the following two steps of the nine-step assessment process. Develop a 500-word analysis of the company you have selected and which has been approved by your course instructor:
- Analysis of Fundamentals: Goals, Strategy, Market, Competitive Technology, Regulatory, and Operating Characteristics
- Analysis of Fundamentals: Revenue Outlook